What is Webcast Reporting & Analytics?

As part of our Webcast Services, Worktank provides detailed Webcast Reporting & Analytics. This includes collecting pre- and post-event data about the registrants and attendees, as well as keeping a record of all questions, polls and other interactions during the webcast. We then deliver this information to you in an easy-to-understand format to help you measure your webcast’s success and gain insight into your audience.

What are the Benefits of Webcast Reporting & Analytics?

Unlike in-person events, you can’t physically see your webcast attendees, so how do you know if your event is a success? With webcast reporting & analytics, you’ll know exactly how many people registered for the event, how many actually attended it and how long they stayed. You’ll be able to use the data collected on the registration page to learn about your audience and, if you use promo codes, you can determine which marketing efforts were most successful. You’ll also be able to measure engagement and gain valuable insight into your audience by the questions they ask and the way they answer polls. All of this information can then be used to develop future webinars, or even new products and services that align with your audience’s needs.

Why Partner with Worktank for Webcast Reporting & Analytics?

Your dedicated Worktank Event Manager handles everything from webcast registration and live event support to webcast reporting & analytics, so the entire process is integrated seamlessly. We manage all phases of the webcast, so you only have one point of contact instead of multiple technology partners or teams.

Interested in getting started? Complete the form below to discuss a custom webinar service plan to meet your company’s needs.