All Digital Event Marketing Services
STRATEGIC COMMUNICATIONS
Ensure every message is impactful and connect to your audience with purpose, passion, and relevance.
What is Strategic Communications?
In today’s business world, employees and customers are inundated with information. It comes at them from every direction. To be heard amidst the noise, you must communicate strategically – every message must be crisp, concise, targeted, and delivered via the appropriate channels.
For decades, Worktank has helped senior leaders connect with their teams, and teams connect with their customers and partners. We recognize the critical importance of engagement, and understand that strategic communication is necessary for the success of an organization.
“The Worktank team is prepared, they're on time, reliable and very capable no matter what is thrown at them.”
Business Manager, Microsoft Legal Affairs
Our Strategic Communication Services include:
Our communications services ensure that your organizational goals are achieved across events. This includes timing of communications, duration, content types, demand generation and awareness, accessibility, and other activities integral to allowing each event to be focused and impactful.
Interested in getting started? Complete the form below to discuss a custom plan to meet your company’s needs.
4 Ways to Use Video in Your Online Training
If your company’s online training consists of a basic slide deck, followed by a simple knowledge test, it’s probably time for an update. Video is the perfect medium to break through the monotony and make the training process more interesting and enjoyable for your employees. Plus, video offers higher engagement and better retention (65% better) than text-only training.
Deena McCloskey, Director of Strategic Engagement
When to Use Live Videos vs. Pre-Recorded Videos
While using any kind of video marketing is better than no video marketing at all, it’s important to distinguish between live and pre-recorded videos, and to understand that each has its own time and place in your marketing and communication initiatives.
Brian Snyder, Senior Director of Technology, Strategy & Solutions
7 Tips for Epic Video Marketing
Video marketing is no longer a novelty for companies, it’s a necessity. A quick internet search of ‘video marketing statistics’, and you’ll find hundreds of staggering stats on video’s dominance and effectiveness. The simple (and sometimes painful) truth is that, regardless of the type or