Expert Tips for Video Communications, Virtual Events, Video Marketing & More

Navigating the world of video communications, video marketing and virtual events can be challenging. Our goal is to make it easier. We regularly share tips and tricks on our blog to help you effectively use video to communicate, connect and engage with your customers and colleagues.

Browse our recent posts, or use the categories at the right to find relevant content on the topic of your choice.

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Creating a Compelling Webinar Title

To capture your audience’s attention, you need to create a compelling webinar title that is bold, unique and clearly conveys what the webinar is about. That may seem like a tall order, but what we’ve learned over the years is that there are 5 types of webinar titles that outperform the rest.

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3 Ways to Pick a Webinar Topic

Whether you feel your current webinars aren’t quite hitting the mark, or you’re struggling to come up with new ideas, everyone can use a little inspiration from time to time. Webinar topics not only need attract a large audience, they need to deliver value and drive action, and that can be a tall order to fill. Luckily, we know a thing or two about webinars, and we’ve got a few tips to help you pick the perfect topic.

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5 Most-Watched Types of Video Content

Whether you like it or not, video marketing is not going anywhere. In fact, technology and marketing forecasters alike expect video content to account for more than 80% of Internet traffic by 2020. In order for brands to continue to engage with their audience, they’ll simply have to embrace the video culture.

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7 PowerPoint Presentation Tips

PowerPoint is an extremely useful tool for both in-person presentations and webcasts, but when you’re new to it, PowerPoint can feel like a bunch of hauntingly blank slides. It can take years to fully master it, but we’ve decided to give you a short cut. Here are the top 7 tips for PowerPoint Presentations that we’ve learned over our 16+ years in the webcast business.

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Webinar Best Practices | 5 Tips for a Successful Webinar

We’ve hosted more than 20,000 webinars and events over the past 16 years and, as a result, we’ve learned a thing or two about webinar best practices. Whether you’re hosting your very first webinar or you have been delivering online presentations for years, here are the top 5 tips you need to know to ensure your next webinar is a success.

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5 Categories for Webinar Presentation Topics

Webinars are a great way to establish yourself as an authority in your industry. They also help to connect you with your audience, generate more leads and ultimately increase sales. One of the best things about using webinars as part of your online marketing strategy is that they are both convenient and cost-effective. Neither you nor your audience is required to travel, and webinar hosting companies, like Worktank, make it affordable for businesses of all sizes.

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Creating a Productive Meeting Agenda

According to countless workplace surveys and human resource polls, company meetings are viewed as one of the top 5 biggest time wasters by employees. Meetings are often disorganized, lack tangible goals and have a tendency to drift off topic. Fortunately, all of these pitfalls can be avoided with a clear and concise meeting agenda.

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What Your Company Meetings Say About You

Everything from the way your employees greet each other in the morning to how your office is designed says something about your company and its culture. Meetings, in particular, can tell you a lot about an organization, and how people feel about it.

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What Webinar Attendees are Looking For

Whether you are hosting your very first webinar or you have been delivering online presentations for years, the key to sustained success is knowing what webinar attendees are looking for.

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