Your live webinar is over. All that hard work preparing content, wrangling presenters, and marketing the live event is behind you. Phew. Bask in the moment, but the hard work to expose the real value in your efforts has just begun. This is a valuable moment of connection with attendees and taking full advantage will help ou both achieve your business goals and improve your future efforts.
Employees are the key to any organization’s productivity, and most managers know that motivated employees are the most prolific. So, how can you most effectively motivate your team? A recent study of over 100 businesses around the world reported the greatest challenge to output is “establishing a productivity-focused mindset.”
Over the course of your personal and professional life, you’ve probably seen some truly terrible presenters, and a handful of really great ones. While it might be tempting to try and mimic the best of the best the next time you find yourself behind the podium, chances are your attempt will fall flat. Why? Because you are not that presenter.
You’ve picked the perfect webinar topic, promoted the heck out of it, and registered a record number of attendees, what could possibly go wrong? Right? If you think you’re immune to webinar woes, think again. Here are 5 common digital event mishaps and how to avoid them.
As collaboration and communication tools continue to evolve, another platform shift is taking place. Are you ready? Microsoft Teams is receiving full support from RedmondMag.com (the independent voice of the Microsoft IT community) as the future of collaboration. Internally, Microsoft is going all-in on the platform, and while it still has room to grow and improve, it has reached a stage of maturity to add value to your internal communications right away.
To capture your audience’s attention, you need to create a compelling webinar title that is bold, unique and clearly conveys what the webinar is about. That may seem like a tall order, but what we’ve learned over the years is that there are 5 types of webinar titles that outperform the rest.
Perhaps the most important aspect of creating a webinar is identifying and understanding your target audience. If your content doesn’t speak to your customers and potential customers, satisfying their wants, needs, questions and desires, then your webinar will struggle to connect.
Virtual meetings are no longer a novelty in the workplace, they are a necessity. More employees are working remotely than ever before, in fact, a recent Gallup survey found that 43% of Americans spend at least some of their work hours away from the office, and that number is expected to reach more than 50% by the year 2020. The question of how to keep internal communications aligned when team members are geographically dispersed is echoing throughout the business world, and the answer is virtual meeting management.
Whether you feel your current webinars aren’t quite hitting the mark, or you’re struggling to come up with new ideas, everyone can use a little inspiration from time to time. Webinar topics not only need attract a large audience, they need to deliver value and drive action, and that can be a tall order to fill. Luckily, we know a thing or two about webinars, and we’ve got a few tips to help you pick the perfect topic.
Whether you like it or not, video marketing is not going anywhere. In fact, technology and marketing forecasters alike expect video content to account for more than 80% of Internet traffic by 2020. In order for brands to continue to engage with their audience, they’ll simply have to embrace the video culture.