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Achieving Authenticity in Your Presentations

Over the course of your personal and professional life, you’ve probably seen some truly terrible presenters, and a handful of really great ones. While it might be tempting to try and mimic the best of the best the next time you find yourself behind the podium, chances are your attempt will fall flat. Why? Because you are not that presenter.

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Common Digital Event Mishaps and How to Avoid Them

You’ve picked the perfect webinar topic, promoted the heck out of it, and registered a record number of attendees, what could possibly go wrong? Right? If you think you’re immune to webinar woes, think again. Here are 5 common digital event mishaps and how to avoid them.

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Creating a Compelling Webinar Title

To capture your audience’s attention, you need to create a compelling webinar title that is bold, unique and clearly conveys what the webinar is about. That may seem like a tall order, but what we’ve learned over the years is that there are 5 types of webinar titles that outperform the rest.

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Understanding Your Target Audience

Perhaps the most important aspect of creating a webinar is identifying and understanding your target audience. If your content doesn’t speak to your customers and potential customers, satisfying their wants, needs, questions and desires, then your webinar will struggle to connect.

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3 Ways to Pick a Webinar Topic

Whether you feel your current webinars aren’t quite hitting the mark, or you’re struggling to come up with new ideas, everyone can use a little inspiration from time to time. Webinar topics not only need attract a large audience, they need to deliver value and drive action, and that can be a tall order to fill. Luckily, we know a thing or two about webinars, and we’ve got a few tips to help you pick the perfect topic.

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Webinar Best Practices | 5 Tips for a Successful Webinar

We’ve hosted more than 20,000 webinars and events over the past 16 years and, as a result, we’ve learned a thing or two about webinar best practices. Whether you’re hosting your very first webinar or you have been delivering online presentations for years, here are the top 5 tips you need to know to ensure your next webinar is a success.

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5 Categories for Webinar Presentation Topics

Webinars are a great way to establish yourself as an authority in your industry. They also help to connect you with your audience, generate more leads and ultimately increase sales. One of the best things about using webinars as part of your online marketing strategy is that they are both convenient and cost-effective. Neither you nor your audience is required to travel, and webinar hosting companies, like Worktank, make it affordable for businesses of all sizes.

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What Webinar Attendees are Looking For

Whether you are hosting your very first webinar or you have been delivering online presentations for years, the key to sustained success is knowing what webinar attendees are looking for.

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Using Social Media to Promote Your Webinar

It is not news that social media is a powerful tool marketers can tap into to reach and engage with their target audience. If you are not currently using social media to promote your webinars, you are missing out on a huge opportunity.

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Types of Visual Aids that Work Best for Webinars

Keeping in mind that 65% of people are visual learners, and 90% of all information that comes to the brain are visual, your slide deck can easily make or break your webinar.

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