Just because an event is virtual, doesn’t mean it can’t be profitable. In fact, virtual and hybrid events can drive just as much revenue as in-person events. You just have to know how.
If your company’s online training consists of a basic slide deck, followed by a simple knowledge test, it’s probably time for an update. Video is the perfect medium to break through the monotony and make the training process more interesting and enjoyable for your employees. Plus, video offers higher engagement and better retention (65% better) than text-only training.
The impact from COVID-19 has been unfathomable, and even after it’s gone, it’s likely to have lasting effects on the corporate office landscape. Many companies are faced with the decision of whether or not to reopen their offices, or in the very least, they’re thinking about scaling back.
There are several big benefits to making your next conference a virtual one, but one concern that our clients have about virtual meetings and events is that attendees will “zone out”. After all, it’s much easier to check email or scroll Facebook if you’re already on the computer and the presenter can’t lock eyes with you.
For years, Worktank has successfully supported many of our clients’ events using Zoom. The ease of use, integration features, and video-first focus have made it a go-to platform for public-facing “webinar” style events, as well as internal conference calls and team meetings. Its rise in popularity has been impressive, and not unexpected.
Have you been part of any successful business partnerships lately? What does it take to make a really good one?
Shared goals are a good place to start. Add in some complementary service offerings, so you benefit each other, and don’t forget communicating clear expectations. Oh, and it’s a bonus if the company cultures align, too.
Employees are the key to any organization’s productivity, and most managers know that motivated employees are the most prolific. So, how can you most effectively motivate your team? A recent study of over 100 businesses around the world reported the greatest challenge to output is “establishing a productivity-focused mindset.”